Tuesday, April 22, 2008

Cisco's creative green strategy - videoconference and plant a tree...

Cisco just made a deal with CarbonFund.org to creatively show how reducing air travel with their video teleconferencing product is reducing carbon output.

A recent article on the matter states:

"WebEx meetings are a productive alternative to business travel which is a leading contributor to harmful carbon dioxide emissions. A person who flies just 30,000 miles a year puts more than 19,100 pounds of carbon dioxide into the atmosphere. Replacing even a small number of those trips with web meeting can dramatically reduce carbon dioxide emissions. For example:

-- Using WebEx instead of one person flying from New York to London for
a team meeting would save 2,690 pounds of carbon dioxide
-- Using WebEx instead of two people traveling from Chicago to San
Francisco for a sales presentation would save 4,696 pounds of carbon
dioxide
-- Using WebEx for a training session with 12 participants flying from
Dallas to San Francisco would save 22,377 pounds of carbon dioxide"

They also have a one month promotion to plant trees for free trials with their service.

It's a good start!

No comments: