Monday, August 30, 2010

How Big Brands can save Biodiversity - 25% of Top 15 commodities controlled by 100 companies

Jason Clay of World Wildlife Fund says it straight - 25% of the top 15 commodities are controlled by only 100 companies.

There is massive opportunity for just making these companies shift to sustainable production and supply chains across the key commodities on the planet....

Watch here:

Sunday, August 15, 2010

The Movie Avatar - is actually a documentary for how we have spread our civilization!

Did you see Avatar? If not, there's no question why it's a blockbuster - one of the most entertaining films I have seen in years.

Of great interest to many is the story of the film - what it is telling us.

In India today - a company wants to blow the top off of a Holy Mountain to gain the 70 million tons of bauxite inside of it - and therefore destroy the sacred homeland of the Dongria people who have called this mountain their home  for millenia. Something isn't working here.

This story is not isolated, it has played out over many generations, the most well known was the how the "conquistadors" - Columbus, etc. "discovered" America.  Our culture's world view and related stories of history taught in our schools continue to allow for this destruction of life by framing the stories and celebrating the destroyers as leaders and heroes.