From a Taoist Scripture - via a friend's text message:
"Don't chase after people's approval.
Don't depend on your plans.
Don't make decisions;
let decisions make themselves.
Free yourself of concepts;
don't believe what you think.
Embody the inexhaustible.
Wander beyond all paths.
Receive what you have been given
and know that it is always enough.
The Master's mind is like a mirror:
It responds but does not store, contains nothing,
excludes nothing, and reflects things exactly as they are.
Thus she has what she wants and wants only what she has."
Sunday, August 28, 2011
Saturday, August 20, 2011
Economics based on Beauty and Community: Putting Aesthetics back into the Economy
Right before I boarded a plane after a green business conference last year, I noticed a Body Shop store in the terminal next to the gate. The Body Shop was founded by the late Anita Roddick who was a very influential and inspiring thought leader who was one of the pioneering business people who incorporated social and environmental values into her operations.
As I thumbed through my reading materials I found an article in Resurgence Magazine by Roddick entitled “The Currency of Imagination.” This eloquent article laid out some of her guiding principles and reflections on being one of the only CEOs in the crowd of human beings who raised their voices against the globalization paradigm represented by the 1999 WTO meeting in Seattle.
In the article she laid out a new vision for society, a vision which I share, where we establish community and beauty as driving values for our individual and institutional decision making. I have learned that for any successful endeavor in new economic thinking to work, it must be built on a culture of trust and collaboration amongst the participants. Such ideas have inspired me in the efforts I have made in my region. I am the co-founder of Green Business Networking in Los Angeles, a monthly networking event which brings together entrepreneurs and professionals committed to greening our economy through their businesses and the Green Economy Think Tank which convenes sustainability leaders to evolve solutions for a green economy.
Somewhere along the line we picked up a virus in our culture’s source code. This virus misguided us by placing money and power as the central measuring sticks for success, all fed by a rapacious economic operating system driven by the gospel of consumerism. The ethos of our economy has become largely devoid of beauty and community, transactions have become ”complex, opaque, [and] anonymous based on short term outcomes” according to Don Shaffer, President of RSF Social Finance. Instead, he states our transactions need to become “direct, transparent and personal, based on long term relationships.” On a similar theme, Judy Wicks, founder of the White Dog CafĂ©, who is also a co-founder of the very successful movement “Business Alliance For Local Living Economies” lives these principles. She says that her business was built on the principle of “maximizing relationships” rather than “maximizing profits.” As a result of her focus, her business thrived with the satisfaction of higher sales, and happier people.
In the wake of the recent financial crisis, and the significant ills facing our world, it has become clear to many people that the prevailing economic paradigm is no longer working to improve the wellbeing of all of humanity. With climate crisis, declining ecosystems, billions in wretched poverty, food riots, childhood diabetes, etc. individuals and institutions are experiencing the severe ramifications of an avaricious and predatory economic model. However, there is another way.
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